tl;dr
As Bitcoin reaches new all-time highs, a growing number of traditional companies across diverse sectors—including education, healthcare, housing construction, manufacturing, automotive, and cybersecurity—are accumulating Bitcoin as a strategic asset reserve. Notable corporate moves include Genius Gr...
Traditional companies across a wide range of industries are increasingly accumulating Bitcoin as a strategic asset reserve, signaling a major shift in corporate attitudes toward cryptocurrencies.
Education and healthcare companies such as Genius Group and Basel Medical Group are significantly boosting their Bitcoin holdings, expanding adoption beyond the usual tech and investment sectors. Genius Group recently increased its Bitcoin reserves by 40%, while Basel Medical Group made a headline-grabbing $1 billion Bitcoin purchase.
In Europe, pioneering companies like Sweden’s H100 Group and Blockchain Group are embracing Bitcoin reserve strategies, marking growing corporate acceptance of digital assets in the region. H100 Group invested in Bitcoin as part of its treasury strategy, while Blockchain Group solidified its role with a substantial increase in holdings.
Manufacturing, retail, and cybersecurity firms including BOXABL and JZXN are also joining the movement, using Bitcoin as a way to diversify portfolios and integrate digital finance into traditional industries. BOXABL declared Bitcoin a reserve asset, and JZXN plans to acquire 1,000 BTC within a year.
Web3-related companies are actively building Bitcoin reserves and raising capital to fuse digital currencies with innovative business models. For example, cybersecurity firm SecureTech introduced a Bitcoin reserve strategy, and Roxom Global raised nearly $18 million to expand its Bitcoin-backed media network.
Institutional investors and corporations are key drivers behind Bitcoin’s recent rally, collectively accumulating over 1 million BTC, which now represents more than 5.4% of Bitcoin’s circulating supply. This accumulation positions Bitcoin as a macro asset with a fixed supply, building significant institutional trust.
As Bitcoin continues to achieve new all-time highs, this widespread corporate adoption—from education and healthcare to housing, manufacturing, automotive, and cybersecurity sectors—reflects a major perception shift. Bitcoin is increasingly seen not as a speculative gamble but as a strategic macro asset suitable for portfolio diversification in today’s low-yield environment.
Companies like Strategy are aggressively pursuing Bitcoin accumulation, with holdings soaring to $64 billion worth of BTC and plans underway to raise an additional $2.1 billion to expand these reserves.
This evolving landscape signifies that Bitcoin is transcending its fringe asset status. As one industry expert noted, breaking through the $110,000 price point highlights Bitcoin’s transformation into a mainstream macro instrument attracting ETF inflows, sovereign interest, and institutional demand at scale.